Yes, your iPhone can now watch prices for you. In iOS 27, the Safari Notify Me feature checks a product page on a schedule and sends a notification when something changes, like a price drop or an item coming back in stock. Open the product page, tap the page menu beside the address bar, choose Notify Me, and describe what you want Safari to watch for.
With Black Friday on Friday, November 27, 2026 and Cyber Monday on November 30, this is a handy, free way to stop refreshing the same page. But there are real limits, and it only runs on newer iPhones. Here’s the full setup, the catch, and the free alternatives that work on any phone in Canada.
Key takeaways
- Safari Notify Me is part of iOS 27, iPadOS 27 and macOS 27. Apple lists it among its Apple Intelligence features.
- That means you need an Apple Intelligence-capable iPhone: iPhone 15 Pro, iPhone 15 Pro Max, or any iPhone 16 or later.
- You describe what to watch (“tell me when the price drops”), then choose how often Safari checks: hourly, daily, weekly or monthly.
- It checks at most once an hour, only on public pages, and not in Private Browsing. Fast-selling restocks can slip past it.
- On older iPhones or Android, use Google’s price tracking (available in Canada), camelcamelcamel or Keepa for Amazon.ca, and retailer apps.
What Safari Notify Me does
Apple describes Notify Me simply: Safari monitors a page for changes, such as a price change or a restock, and notifies you when it spots one. Instead of a fixed “price drop” button, you tell Safari in plain words what you care about. Reviewers who tried it report built-in suggestions like Price Drops and Back in Stock, plus a free-text box for anything else (“tell me when pre-orders open”).
It isn’t limited to shopping. You can watch a registration page for a kids’ program, a ticket page, or a news page. But price drops and restocks are where most people will use it, especially heading into Black Friday and Boxing Day.
Before you start: what you need
- iOS 27 (Settings → General → Software Update). Apple released it in September 2026.
- A supported iPhone. Apple’s Apple Intelligence requirements list all iPhone 16 models and later, plus iPhone 15 Pro and 15 Pro Max. If you have an iPhone 15 or older, you won’t see Notify Me.
- Apple Intelligence turned on (Settings → Apple Intelligence & Siri).
- Safari notifications allowed (Settings → Notifications → Safari). Without this, Safari may detect a change but never tell you.
A note for Canadians: Apple says some Apple Intelligence features may not be available in every region or language. We couldn’t find an Apple page that lists Notify Me by country, so if the option is missing on a supported iPhone, check that Apple Intelligence is on and your device language is set to a supported one, such as English.
How to set up Safari Notify Me price alerts on iPhone
- Open Safari and go to the exact product page, not a search results or category page. Let it load fully.
- If the product has options like size or colour, select them first if the page lets you link directly to that version. Safari can’t click buttons or pick sizes for you.
- Tap the page menu icon at the left side of the address bar.
- Tap Notify Me.
- Pick a suggestion like price drops or back in stock, or type your own. Be specific: “Notify me if the price of this TV drops below $700” or “Tell me when the size 10 is back in stock.” If Safari can’t handle your wording, it shows an error. Rephrase it more simply.
- Tap Edit to choose how often Safari checks: hourly, daily, weekly or monthly, and at what time.
- Tap the checkmark to save, and allow notifications if asked.
To edit or delete an alert: go to Settings → Apps → Safari → Notify Me. Tap a site to change the description, frequency or time, or delete it. On a Mac, it’s Safari → Settings → Websites → Notify Me.
The catch: what Notify Me can’t do
- It isn’t instant. The fastest setting is hourly, and reviewers report checks can be skipped when your phone is in Low Power Mode, inactive or running hot. A restock that sells out in 20 minutes can come and go between checks.
- Public pages only. Pages that need a login, like a member price, aren’t supported.
- Not in Private Browsing.
- Not every site works. Some pages load prices in ways Safari can’t read, and some requests get declined.
- Bare-bones alerts. You’re told something changed, but reviewers found there’s no price history or before-and-after view. You’ll still want a price history tool to know if a “deal” is good.
- Apple devices only. No email alerts and nothing for Android or Windows.
Privacy note: Apple hasn’t published detailed documentation of how Notify Me processes the pages it checks. If that matters to you, stick to tracking product pages rather than anything personal.
Free price alert alternatives for Black Friday in Canada
These work on older iPhones and Android, and some send email too. We’d use two at once: one for alerts, one for price history.
- Google price tracking. Google says this works in Canada. Search a product on Google (signed in), open the product card, tap Track price, and optionally set a target price. You get a push notification in the Google app and an email when it drops. Manage tracked items under your profile → Saves & Collections.
- Chrome “Track prices” on Android. On a product page, tap the three-dot menu → Track prices, or the price icon in the address bar. You need to be signed in with sync on. Tracked items show under Bookmarks → Tracked products.
- camelcamelcamel and Keepa for Amazon.ca. Both show months of price history and send drop alerts. camelcamelcamel’s Price Watch emails you when an item hits your target. See our guide on checking Amazon.ca price history.
- Retailer apps. Many Canadian retailers let you save items to a wish list or favourites in their app, and some send sale notifications. Settings vary by store, so check the app’s notification options.
- A word on Honey. The popular coupon extension was accused in late 2024 of taking affiliate commissions from creators and letting partner stores limit which codes it showed, and lawsuits followed. If you use any coupon extension, review what it can access in your browser.
Station take
Notify Me is a genuinely useful free tool if you already own a recent iPhone: set it on the three or four things you actually want, choose daily checks, and forget about it until Black Friday. It isn’t fast enough for hot restocks, and it can’t tell you whether a price is truly low. Pair it with Google price tracking for email alerts and a price-history tool for context. Clearing space for holiday photos? See our phone storage guide, and browse more Tips.
FAQ
Why don’t I see Notify Me in Safari?
Most likely your iPhone doesn’t support Apple Intelligence (you need an iPhone 15 Pro or newer), you haven’t updated to iOS 27, Apple Intelligence is off, or you’re in a Private Browsing tab.
How often does Safari check prices?
You choose hourly, daily, weekly or monthly. Hourly is the fastest option, and checks may be skipped if your phone is in Low Power Mode or inactive.
Does it work on Amazon.ca, Best Buy and other Canadian stores?
Apple hasn’t published a list of supported sites, and results depend on how each page is built. Set an alert and check that it saves without an error. For Amazon.ca, a dedicated tracker like camelcamelcamel or Keepa is more reliable.
Is there a free price drop alert for Android?
Yes. Google price tracking in Search and Chrome’s Track prices both work in Canada and are free.
Sources: Apple Newsroom · Apple iOS 27 · iDownloadBlog · PageCrawl review · Google Shopping Help · Chrome Help · Tom’s Guide. Menu names can change after software updates. This article was prepared with AI assistance and reviewed by Media Station. Disclosure.